The cycle of intellingence production as support organizacional decision making

Authors

  • Ismael Cristofer Baierle Universidade de Santa Cruz do Sul - UNISC
  • Rejane Frozza Universidade de Santa Cruz do Sul - UNISC
  • Elpidio Oscar Benitez Nara Universidade de Santa Cruz do Sul - UNISC
  • Liane Mahlmann Kipper Universidade de Santa Cruz do Sul - UNISC

DOI:

https://doi.org/10.14488/1676-1901.v11i4.743

Keywords:

Competitive Inteligence, Artificial Intelligence, Intelligence and Intelligent Systems, Decision Making.

Abstract

Many authors claim that to cope with rapid changes in social and productive environments, and especially for responding quickly to customer demands and / or users in an organization, information is needed and its management. Decision-making processes also take into account only the past experiences, and this model no longer meets the precepts of today's corporate world, considering the speed with which the market and competition are in search of improvement. Centered on the concepts of Competitive Intelligence and Artificial Intelligence, this article aims to show the importance of information processing, focusing on the processes of decision making and provide a model for their organization and storage. The findings point to the use of intelligent systems, contributing to improved decision-making process and seeking to obtain answers with high quality standards relating to market demand.

Downloads

Download data is not yet available.

Author Biographies

Ismael Cristofer Baierle, Universidade de Santa Cruz do Sul - UNISC

Departamento de Engenharia e ARquitetura, área Engenharia de Produção

Rejane Frozza, Universidade de Santa Cruz do Sul - UNISC

Departamento de Infromática, área Ciência da Computação

Elpidio Oscar Benitez Nara, Universidade de Santa Cruz do Sul - UNISC

Departamento de Engenharia e ARquitetura, área Engenharia de Produção

Liane Mahlmann Kipper, Universidade de Santa Cruz do Sul - UNISC

Departamento de Engenharia e ARquitetura, área Engenharia de Produção

Published

2011-12-06

How to Cite

Baierle, I. C., Frozza, R., Nara, E. O. B., & Kipper, L. M. (2011). The cycle of intellingence production as support organizacional decision making. Revista Produção Online, 11(4), 1086–1113. https://doi.org/10.14488/1676-1901.v11i4.743

Issue

Section

Papers