Análise das estratégias da cadeia de fornecimento: um estudo de caso em uma pequena empresa

Autores

  • Marcele Elisa Fontana Universidade Federal de Pernambuco http://orcid.org/0000-0002-1436-8311
  • Fernanda Raquel Roberto Pereira Universidade Federal de Pernambuco (UFPE)/ Programa de Pós-Graduação em Engenharia de Produção do Centro Acadêmico do Agreste (PPGEP-CAA)
  • Dallas Walber Ferraz Segundo Universidade Federal de Pernambuco (UFPE)/ Programa de Pós-Graduação em Engenharia de Produção do Centro Acadêmico do Agreste (PPGEP-CAA)

DOI:

https://doi.org/10.14488/1676-1901.v19i4.3393

Palavras-chave:

Sistema conceitual. Estratégia nas Organizações. Unidade de negócio. Pesquisa Operacinal Soft. Indústria de confecção.

Resumo

Através de Estratégias de Cadeia de Suprimentos (SCS) bem definidas, uma empresa estabelece relacionamentos de longo prazo com clientes e fornecedores e, também, explora novas opções para processos, aumenta a eficiência produtiva e, consequentemente, oferece melhor atendimento ao cliente. Existem metodologias desenvolvidas para auxiliar as empresas na avaliação do desempenho do SCS. Elas geralmente são aplicadas em empresas de grande porte, onde há uma estrutura bem definida. No entanto, esse cenário geralmente não é observado em micro e pequenas empresas (MPEs), onde as funções são acumuladas por um número limitado de funcionários e não há divisão clara de departamentos. Portanto, o principal objetivo deste trabalho foi adaptar uma metodologia de avaliação da SCS para uma MPE. Um estudo de caso foi analisado para demonstrar a adaptação proposta. A metodologia proposta permitiu ao gestor identificar e compreender as relações entre os objetivos de forma lógica. Além disso, permitiu uma melhor avaliação do contexto, atuando como um guia no processo de formulação da estratégia.

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Publicado

16-12-2019

Como Citar

Fontana, M. E., Pereira, F. R. R., & Ferraz Segundo, D. W. (2019). Análise das estratégias da cadeia de fornecimento: um estudo de caso em uma pequena empresa. Revista Produção Online, 19(4), 1262–1288. https://doi.org/10.14488/1676-1901.v19i4.3393

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